By 2027, global e-commerce sales are expected to exceed a staggering $8 trillion, signifying a massive 61.1% increase from 2021. In this booming market, however, simply having an online store isn’t enough. To capture a slice of this global sales pie, you need to speak the language of your international customers. This is where e-commerce […]

There’s no doubt that you’re eager to reach new markets and engage diverse audiences, but this comes with a range of considerations, and localization cost is one of the most significant. Before you get started, it’s important to learn about the factors influencing the final localization cost. Here are a few things you need to […]

Have you ever found yourself struggling with a direct translation? Sometimes, you need a linguistic intermediary to save the day. Pivot languages are real lifesavers, connecting languages that might seem worlds apart. Through a method called pivot translation, you can use a pivot language to to bridge the gap between the source and target languages. […]

There’s no denying that machine translation (MT) is on a roll. It has become an indispensable tool for both personal and business purposes. When it comes to localization, MT is a powerful tool that helps companies with a global customer base or those targeting specific international markets. But what can it do, specifically? Read on […]

One size does not fit all, and brands that are aware of this are no longer spreading the same message to everyone. Instead, they are catering to the specific needs, preferences, and even dialects of individual communities, neighborhoods, and more. Hyper-localization is an exciting approach that fosters deeper connections, increased engagement, and powerful brand loyalty. […]

The concept of glocalization is particularly relevant in today’s world, where businesses often operate on a global scale but need to be responsive to the unique characteristics of different regions and communities. But what does it mean, exactly? Overview Defining glocalization Glocalization, or glocalisation, is a term that combines “globalization” and “localization” to describe a […]

A localization specialist works tirelessly to craft and adapt content. But as you will come to find out, their expertise extends beyond linguistic boundaries. Below, we discuss the responsibilities of localization specialists, how to become one, and the tools they use in their work. Overview What is a localization specialist? A localization specialist is a […]

In localization (l10n) and internationalization (i18n) , namespaces serve several important purposes. This hierarchical structure organizes translated content into logical groups. We will be discussing how they work and what are the benefits of using namespaces in localization. What are namespaces in localization? In the context of code, namespaces are often used to avoid naming […]

Are you using language and locale interchangeably, or struggle to understand the differences between the two? You should know that these terms refer to different aspects of communication, especially in the context of software development and internationalization. Read our locale vs. language comparison to gain a clearer idea of what they mean. What does language […]

A multilingual website goes beyond simply translating content; it’s about creating a seamless and localized experience for users, tailored to their specific language and cultural preferences. This article delves into the intricacies of creating a successful multilingual website, guiding you through the process from planning to implementation and maintenance. What is a multilingual website? A […]