All companies, whether small startups or large multinationals now find themselves rapidly attracting attention from international markets. Some may not require full-scale localization, yet there are specific signs it’s time to localize at least the most important content. If you choose to ignore the signals, you may end up missing on some great opportunities for […]

Localization begins with planning. Without it, even the best tools and translators can’t make up for unclear priorities. Planning forces you to ask the right questions up front: Which markets matter most? Who needs to be involved? What systems are required to scale? How will you track cost and impact? This guide walks you through […]

In a previous article, we discussed some ways you can reduce localization costs. But what if your main concern is the translation process? Let’s focus on this. Rest assured, there are smart, sustainable ways to reduce translation costs without cutting corners on quality even if you have to make do with a restrictive budget. Audit […]

Ready to get the localization process? You need the right tools. Localization happens step-by-step, and each stage demands a different kind of support. You have to prepare the source content, manage translations, maintain quality, and finally, deliver the product. In this article, we’ll explore the essential types of software used in localization, and the order […]

A question often asked by many businesses looking to expand abroad: Should we keep things the same everywhere, or tailor our approach to each market? A global standardization strategy leans toward the first option, but while it’s a tempting approach, it’s not always the best option. Here are the advantages and disadvantages, and stick around […]

In the localization process, translation alone doesn’t guarantee quality. You need an additional step to turn that raw localized content into a functional, usable, and context-aware experience. And that’s called localization quality assurance, or LQA. It exists to prevent mistranslations, interface issues, and many other problems which may arise during localization. In this article, we’re […]

Angular is a frontend JavaScript framework built for creating large, maintainable web applications. But out of the box, you’re only able to display content in one language — whatever text you hardcode into your templates. If you’re building something for a global audience, or just want your app to support multiple languages, you’ll need to […]

Are you a developer, product manager, or localization engineer? Then you need to understand the most common localization bugs can save you countless hours and protect your brand’s reputation. Here’s a deep dive into the bugs that haunt localization efforts. We’ll also tell you how to steer clear of them. Text expansion and truncation One […]

We believe localization has to move as fast as your product does. It shouldn’t be the final step, but a continuous, collaborative process. Whether you’re a product manager, developer, translator, or just someone who cares about making products work everywhere, you need to learn about agile localization and what it can do for you. Localization […]

Language isolates are fascinating from both linguistic and localization perspectives. These languages, with no known relatives or linguistic family ties, stand apart from all the others. But does that uniqueness make them inherently harder to localize? Let’s explore the factors that may influence localization difficulty. What is a language isolate? A language isolate is defined […]