{"id":1154,"date":"2016-07-28T07:16:50","date_gmt":"2016-07-28T07:16:50","guid":{"rendered":"http:\/\/poeditor.com\/blog\/?p=1154"},"modified":"2024-06-24T07:52:45","modified_gmt":"2024-06-24T07:52:45","slug":"machine-translation-app-website-localization","status":"publish","type":"post","link":"https:\/\/poeditor.com\/blog\/machine-translation-app-website-localization\/","title":{"rendered":"Machine translation in app and website localization"},"content":{"rendered":"<p>We can trace the\u00a0idea of Machine Translation back to the 17th century, in the work of Ren\u00e9 Descartes.\u00a0But it&#8217;s the\u00a01970s which\u00a0saw Machine Translation\u00a0used for its\u00a0actual purpose, initially in institutions like\u00a0the\u00a0European Commission, and later at\u00a0big corporations. The advent of the Internet sped up the evolution of MT significantly and resulted in advanced technologies like today&#8217;s <a href=\"https:\/\/en.wikipedia.org\/wiki\/Statistical_machine_translation\" target=\"_blank\" rel=\"noopener\">Statistical Machine Translation<\/a>.<\/p>\n<p>In\u00a0<strong>software localization<\/strong>, we can use Machine Translation (or Automatic Translation) in a\u00a0number of\u00a0processes.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1175 size-full\" title=\"Google and Bing machine translation - POEditor localization platform\" src=\"https:\/\/poeditor.com\/blog\/wp-content\/uploads\/2016\/07\/Google-Bing-machine-translation-POEdtior-localization-platform-.png\" alt=\"Google and Bing machine translation engines for automatic translation- POEdtior localization platform\" width=\"800\" height=\"217\" srcset=\"https:\/\/poeditor.com\/blog\/wp-content\/uploads\/2016\/07\/Google-Bing-machine-translation-POEdtior-localization-platform-.png 800w, https:\/\/poeditor.com\/blog\/wp-content\/uploads\/2016\/07\/Google-Bing-machine-translation-POEdtior-localization-platform--300x81.png 300w, https:\/\/poeditor.com\/blog\/wp-content\/uploads\/2016\/07\/Google-Bing-machine-translation-POEdtior-localization-platform--768x208.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><br \/>\n<!--more--><\/p>\n<h3>Machine Translation as a pseudolocalization technique<\/h3>\n<p><strong>Pseudolocalization<\/strong> means simulating the localization process before\u00a0beginning the real\u00a0translation work. It is done\u00a0for\u00a0testing purposes, without involving any human translators. Its purpose is to see what\u00a0the localized software would look like in the target language. Pseudolocalization helps avoid issues\u00a0related to\u00a0text expansion, character encoding, string hard-coding and other aspects.\u00a0Out of the available pseudolocalization techniques, Machine Translation is probably the\u00a0best to imitate what would happen during the actual\u00a0human translation process.<\/p>\n<h3>Machine Translation as part of the post-editing process<\/h3>\n<p>Although\u00a0<a href=\"http:\/\/www.huffingtonpost.com\/nataly-kelly\/why-so-many-translators-h_b_5506533.html\" target=\"_blank\" rel=\"noopener\">controversial<\/a> among some translators, companies around the world are increasingly seeking the use\u00a0of\u00a0translation technologies like Google Translate or Bing Translator to localize apps or websites. They couple the input from these technologies with <strong>post-editing<\/strong>, with the aim to speed\u00a0up translation turnaround time and decrease translation cost.\u00a0There are different levels\u00a0of post-editing, from light to full. Light post-editing only ensures\u00a0readability and factual correctness of the translated content, while full post-editing produces\u00a0translated content that complies with established grammar and style rules and terminology.<\/p>\n<h3>POEditor&#8217;s Automatic Translation feature<\/h3>\n<p>At POEditor, we offer our users the possibility to <a href=\"https:\/\/poeditor.com\/kb\/using-the-automatic-translation-feature\" target=\"_blank\" rel=\"noopener\">automatically translate software strings<\/a>. With the Machine Translation APIs from Google (Google Translate) or Azure (Azure AI Translator), you can have the strings translated from a chosen source to any of the target languages available with Google\/Bing.<\/p>\n<p>Both Google Translate and Bing Translator use <strong>Statistical Machine Translation.<\/strong>\u00a0This is a translation algorithm based on language pattern matching. While Machine Translation can provide satisfactory results when translating words or single sentences, it&#8217;s well known\u00a0that translation accuracy can dramatically decrease with the increase in complexity of the text to be translated.<\/p>\n<p>We always recommend using\u00a0human translation when you localize a website or\u00a0an\u00a0app. This way, you&#8217;re a lot more likely to provide a high quality experience to the user. In case you&#8217;re on a budget and can&#8217;t hire professional translators, you can always use POEditor to <a href=\"https:\/\/poeditor.com\/blog\/crowdsourcing-translation-software-localization-project-manage-everything\/\" target=\"_blank\" rel=\"noopener\">crowdsource translation<\/a>\u00a0or maybe use a mix of Automatic Translation\u00a0and translation crowdsourcing.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We can trace the\u00a0idea of Machine Translation back to the 17th century, in the work of Ren\u00e9 Descartes.\u00a0But it&#8217;s the\u00a01970s which\u00a0saw Machine Translation\u00a0used for its\u00a0actual purpose, initially in institutions like\u00a0the\u00a0European Commission, and later at\u00a0big corporations. The advent of the Internet sped up the evolution of MT significantly and resulted in advanced technologies like today&#8217;s Statistical [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-1154","post","type-post","status-publish","format-standard","hentry","category-best-practices"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Machine translation in website and app localization - POEditor blog<\/title>\n<meta name=\"description\" content=\"The localization management platform POEditor offers its users Google\/Bing machine translation services to automatically translate software strings.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/poeditor.com\/blog\/machine-translation-app-website-localization\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Machine translation in website and app localization - POEditor blog\" \/>\n<meta property=\"og:description\" content=\"The localization management platform POEditor offers its users Google\/Bing machine translation services to automatically translate software strings.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/poeditor.com\/blog\/machine-translation-app-website-localization\/\" \/>\n<meta property=\"og:site_name\" content=\"POEditor Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/POEditor\" \/>\n<meta property=\"article:published_time\" content=\"2016-07-28T07:16:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-24T07:52:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/poeditor.com\/blog\/wp-content\/uploads\/2016\/07\/Google-Bing-machine-translation-POEdtior-localization-platform-.png\" \/>\n<meta name=\"author\" content=\"Anca\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@poeditor\" \/>\n<meta name=\"twitter:site\" content=\"@poeditor\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anca\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/poeditor.com\\\/blog\\\/machine-translation-app-website-localization\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/poeditor.com\\\/blog\\\/machine-translation-app-website-localization\\\/\"},\"author\":{\"name\":\"Anca\",\"@id\":\"https:\\\/\\\/poeditor.com\\\/blog\\\/#\\\/schema\\\/person\\\/17dc166df9c0c7dfde49f069caf6e1c1\"},\"headline\":\"Machine translation in app and website localization\",\"datePublished\":\"2016-07-28T07:16:50+00:00\",\"dateModified\":\"2024-06-24T07:52:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/poeditor.com\\\/blog\\\/machine-translation-app-website-localization\\\/\"},\"wordCount\":439,\"publisher\":{\"@id\":\"https:\\\/\\\/poeditor.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/poeditor.com\\\/blog\\\/machine-translation-app-website-localization\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/poeditor.com\\\/blog\\\/wp-content\\\/uploads\\\/2016\\\/07\\\/Google-Bing-machine-translation-POEdtior-localization-platform-.png\",\"articleSection\":[\"Best practices\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/poeditor.com\\\/blog\\\/machine-translation-app-website-localization\\\/\",\"url\":\"https:\\\/\\\/poeditor.com\\\/blog\\\/machine-translation-app-website-localization\\\/\",\"name\":\"Machine translation in website and app localization - 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